We assure you that we do not disclose personally identifiable information or email addresses to our clients. We will NOT use your personally identifiable information to advertise, promote, or market goods or services to you. Our reports and analyses to clients are made on an anonymous basis. How will we use the information you and other panelists provide us?
We use this information to perform market research, and to prepare reports and analyses. We may combine the data you provide us with research tools and information from other sources. Occasionally, we partner with or subcontract with other companies and individuals, and they may have access to personally identifiable information about you, but only as needed to perform their functions. Notwithstanding any other provision of this Notice, we also may disclose personally identifiable information to any third party when disclosure is required by law, or desirable to permit us to exercise our legal rights or take action regarding illegal activities or to protect the safety of any person. If all or part of our company is sold, merged, or otherwise transferred to another entity, we may transfer personally identifiable information as part of that transaction.
What information do we collect?
During the initial panel registration process or as part of a research survey, we request certain information such as name, address, telephone, email, birth date, gender, marital status, occupation, education level, and income. We also may (but may not) request more detailed demographic information such as race or ethnic group, religion, political views, and/or more detailed financial information. Once you have joined our panel, we will obtain additional information about you because we track a wide variety of information about preference and consumption behaviours and exposure to advertising. For example, depending upon the panels in which you participate, the information we collect may concern everyday personal and household products, video, television (cable, satellite or otherwise), radio, music, and reading material preferences and consumption, and location data. If you participate in a panel that involves healthcare information, we may collect certain health-related information about you including healthcare services received, prescriptions and over-the-counter medications used, the conditions for which these medications are used, and other pharmacy products that you purchase or use.
Cookies.
We use cookies, but only for limited and legitimate purposes. We use cookies for quality control and validation, to prevent bothersome repeat surveying, and to capture information about your browser type and software in order to deliver an interview best suited to your software. If you joined our panel via a web advert, we also may use a cookie to identify the site of the advert. We do not use any hidden identifier or spyware.
How do we collect personal information?
By participating on our panel, you specifically authorize us to accept preference and consumption information about you either directly from you or from outside sources, even if the collection or disclosure of such information otherwise would be inconsistent with those sources' privacy policies or obligations. Outside data sources may include, for example, the providers of the products and services you purchase or use, retail "loyalty" programs, and organizations that collect data online. We may periodically telephone you, and may periodically send you surveys or other correspondence and collect information from you via e-mail.
Your participation is always voluntary.
You may contact us if at any time you would like to see the information we hold about you, or to ask us to correct or update this information, or to ask us to delete all personal data that we hold about you, or to stop your participation in our panel.
About children.
Upon the panel or survey, the information we collect may include information about children. Before we collect information directly from a child, we try to verify that we have a parent's consent. We have certain measures in place for this purpose, but we cannot guarantee that these will always be successful.
Data security and transfer.
We may store your survey responses and the personal details we hold about you for as long as needed for the purposes indicated in this policy, which may be indefinitely. We may store this data in your home country, or we may transfer it to other countries. This data will be controlled by, and will be accessible electronically only to select members of the staff. We have in place certain security measures to protect personal data while controlled by us (for example, firewalls), but the storage and communication of personal data cannot always be completely secure. Also, we cannot and do not guarantee that data transferred to third parties will be protected against intentional or accidental misuse or loss.
We may change this Notice.
This Notice supersedes and replaces any other statement we may have made to you about our collection and use of personal information. We reserve the right to update and make changes to this notice. Unless the Notice states otherwise, any change reflected in the currently effective notice will apply to all information we have collected about you. Your continued participation in our panel after the effective date of any changes will constitute your acceptance of all of the changes.Any questions?
Please contact us: You can email Panel Support about privacy questions at info@mra-research.com, or write to us at Online Panel Privacy Officer, MRA Research Ground Floor 83 Alexander St Crows Nest NSW 2065, Australia (Attn: Privacy Officer). The terms and conditions specified at www.mra-research.com are hereby incorporated by reference into this Privacy Notice as though fully set forth herein.